Kings as Main Characters in Literature Essay - 765 Words

The stories about kings are universally appealing, and the leaders in literature works often bear many similarities. For instance, it seems that leaders of all societies share certain common characteristics and attributes including courage, loyalty, tremendous ordeal experience and absolutely selfness. All of these are key factors leading to ultimate triumph and the deeds of heroes are usually of great benefits to others. However, differences in culture, social system, values and social background etc. actually endows heroes with diverse personalities varying from person to person and culture to culture. With rich imagination, every child molds his or her supreme leaders with authorities. But as time goes by, children are gradually†¦show more content†¦Characterizing several valiant kings fighting for the glory of Greece, Homers Iliad also enthralls readers with the charming valor of heroes. Hector is in many ways an ideal king: he is a man of compassion and piety, a man of integrity and bravery, a man who loves his family, and above all, a man who understands and fulfills his social obligations under the stringent rules of the leadership code. While Achilles opposing enemy, Hector’s action of commanding the Troy Army also demonstrates the fundamental trait of an ancient Greek warrior — the willingness to risk his life to defend the honor of his country. As two great kings, both Hector and Beowulf display the virtues of a king: devotion to his country, to his people, to gods and family. The Oedipus Rex, a Sophoclean tragedy, mainly aims to deliver the idea how a king learns to be modest before the gods through sufferings. In the play, readers can acquire the theme by analyzing King Oedipus’ tragic flaws. Describing the changing process of Oedipus changes from a powerful and majestic king to â€Å"the world’s outcast†, Sophocles vividly leads readers to perceive the theme. For instance, at the very beginning of the play, readers can easily feel Oedipus’ hubris through Sophocles’ description on Oedipus’s behaviors when he steps down from the altar. Addressing the people of Thebes to discuss the deadly plague attacking Thebes, Oedipus explainsShow MoreRelatedAmbition and Death - the Story of the Renaissance in Macbeth1189 Words   |  5 Pagesdeath at the end of the play. Because of his change of character from good to evil, Macbeth s attitude towards other characters, specifically Duncan, Banquo, Lady Macbeth, and the witches , is significantly affected. In a larger sense, the theme of bad versus good kingship, embodied by Macbeth and Duncan, respectively, would have resonated at the royal court, where James was busy developing his English version of the theory of divine right. 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In His Practical Imperative, Immaneul Kant Puts Forward

In his practical imperative, Immaneul Kant puts forward the concept that you must â€Å"act in such a way that you always treat humanity, whether in your own person or in the person of any other, never simply as a means, but always at the same time as an end.† This imperative is premised on Kant’s idea that the existence of every rational being has value in and of itself. By way of contrast, Kant juxtaposes this intrinsic value of rational beings with the instrumental value of objects that can solely be treated â€Å"simply as means.† When Kantian deontology is compared to utilitarianism, it becomes evident that the two moral theories differ significantly in what they are able to ascribe intrinsic value to—as a theory based upon hedonism,†¦show more content†¦What this translates to is the reality that all morally acceptable interactions between human beings must be mutually beneficial. Though it could be argued by some that â€Å"mutually benef icial† may be too high a standard for determining if an interaction is morally permissible, any interaction that really takes into account the actors’ statuses as ends in and of themselves has to be â€Å"mutually beneficial.† If an interaction does not serve to advance the personal interests and goals of both parties, then one of the parties is inevitably being treated as a mere means. This can be derived from how Kant contrasts rational beings, that must be treated as ends, with objects, that can be treated as mere means as if one party is not benefiting from an interaction that they are being treated as no better than an object. In addition, because Kant’s formulation of humanity ascribes significance to not only treating other individuals as ends but also treating oneself as an end, one’s own actions must serve to advance one’s own interests, whatever they may be, as well. Though depending on an individual’s predispositions it migh t not always be clear from the outside what is in an individual’s best interest, the formulation of humanity allows us to assume that rational beings should, if they are behaving properly, act in such a way that reflects their and others’ statuses as ends. Of course, there are scenarios, depending on the aspirations of the parties involved, in which it

Marketing in the business world. Free Essays

Introduction With competition so intense, many businesses is forced to find innovative ways to increase the quality and sales of their products, from manufacturing to inventory to marketing, using advance technology that is now readily available for anyone willing to adopt it. This is exactly why over the last few years’ information technology has taken a firm grasp and continues to gain momentum. The business world is competitive and everyday presents new and difficult challenges. We will write a custom essay sample on Marketing in the business world. or any similar topic only for you Order Now    Companies must rely on the most effective marketing and sales strategy in order to remain in front of their competition.   In the business world, most companies nowadays use the web technology and Internet to ensure these goals are both surpassed and met. This paper discusses in detail the approach of companies to marketing in the business world. Marketing in the Business World In the business world, effective marketing becomes increasingly tied up with the Internet and other electronic media, making the most of the Internet and other new technologies is important to a business success — from the brand image portrayed on its Web site to the development, maintenance and enhancement of customer relationships. In these increasingly uncertain and cynical times, marketing in the business world unpicks the challenges of e-marketing for many types of business. The Web is very information concentrated environment. Extensive amounts of information can be integrated, collected, presented, processed, and accessed through the Web by both consumers and marketers. Marketers now can track comprehensive information for all consumer interactions, not just select examples. On the other hand, soft market qualities, such as reliability and reputation, maybe more difficult to evaluate and gather. Consumers can increase more market information for criteria evaluation; however possible problems of information excess may increase recognised searching costs (Head et al. 2000). Marketers may provide tools to facilitate consumer information collection, but may have to restructure their marketing strategies since competitors can also gather market information and match price differences. Peterson et al. (1997) argues that the Web will have major effect on communication, will influence transactions, but will have no effect on distribution unless the good is based on digital assets. Businesses, which consider the Web as a marketing instrument, primarily utilise it as a communication means to take advantage of its benefits in lower costs, personalisation, interactivity, digitisation, automation, and constant communication. Most businesses who do not currently sell their products/services through their web sites hold this view. Many businesses create their site to foster better communication and public relations. Consumers can obtain corporate information, and may be encouraged to subscribe to customised electronic flyers/newsletters. Mahajan and Wind (1989) explained that Web is a market discontinuity. Companies, which deal with the Web channel as a promising new marketplace that helps a complete range of interaction, may find that it co competes and -exists with traditional markets. New importance must be identified and valued by consumers to compete and participate with existing market channels. For instance, customers must value the ease and flexibility of using Web. Companies need to deal with market positions/boundaries to fit the new value with customers’ needs, and look for proper business models in order to achieve these needs. Customer base will be new and existing groups with unique value principle, which may be difficult to attain through traditional channels. In addition to using the Web as a marketing tool and for information searching, consumers can increase their market power through high involvement in business processes and virtual communities. These are new Web-centered strategies, which are restricted in traditional markets by fixed physical assets and slow transfer of information (Werbach 2000). Some researchers have noted the commercial effects of Web groups (Kozinets 1999). Communication convenience allows consumers to form communities outside their traditional work or family groups. Such communities accumulate information or knowledge by learning from the experiences of individual community members. Information collection costs and times are often reduced for individuals within a community. Opinions from other consumers are often more valued than messages from marketers, especially in a Web market, where trust is critical and more difficult to build. Not only do groups have a strong effect on purchasers’ decision-making, but they may also affect market variables such as products and prices. For example, stocks that capture the attention of participants in chat rooms can move noticeably in price (Bruce 1997). The Web, as an interactive marketplace, also gives the consumer data selection and personalisation power. Customers can select information of interest and personalise presentation forms for their own use. Personalized Web pages, which can be constructed fairly easily, increase customer power. Customers on the Web have greater control over what they view and examine. They can select their own path through the information network, process the data, or initiate communication with marketers. There is a general consensus that the industrial organisational impacts of using e-commerce as marketing tool will reflect two developments: 1) the expansion of relevant geographical markets, and 2) increased competition in those markets. The two changes are related (Globerman et al. 2001). However, E-commerce businesses are characterised by high market capitalisations, which are reflected in the perception of their business models by investors (Venkatraman 2000). Primarily, businesses in the Internet carry a 30% marketing budget in order to reach more customers. Specifically, as electronic commerce makes it less costly to identify beneficial transactions across a wider range of potential transactors, it should lead to an increased integration of markets that are currently segmented by high transactions costs across geographical space. In addition, geographically larger markets are ordinarily more contestable than smaller markets. In this perspective, one well-known international business professional stated that electronic commerce implies the end of borders and geography as industrial organisation constructs (Kobrin, 1995). Decision to include international buyers as part of the customer base for a business’s Web site, changes must be made to the site in order to promote global consumers to buy products. Internationalising the Web site will aid in the attraction and retention of foreign users by allowing them easier access to the information and functions it presents in a standardised, more simplified manner. Most businesses lack the expertise and resources to create separate Web sites along with the independent channels of marketing, distribution and production facilities needed for each target market they intend to enter. As a result, these businesses are expected to enter into the business world on a smaller scale, sticking to stages one and two when redesigning their Web sites with a global focus. Conclusion The Internet has made an outstanding impact within its first decade of business use. Marketing professionals have been quick to realise the opportunities provided by the Internet. Particularly, they recognised that business could be improved by integrating the Internet with direct marketing practices such as database marketing. The challenge for information systems practitioners and professionals is to understand these opportunities with the accessible technologies in the relative constraints of an organisation. It is included that e-commerce which is driven by the exponential growth of the Web is the most common marketing practices taking advantage of the Web by utilising information technology to sell large quantities of products and to become more responsive to the individual. The role of the Internet, in particular, of the electronic commerce web sites, has been recognised as a marketing tool for attracting and maintaining customers. Reference Bruce, C. (1997). Welcome to my parlor. Marketing Management, 5 (4), 11-24. Globerman, S., Roehl, T. and Standfird. (2001) Globalization and Electronic Commerce: Inferences from Retail Brokering. Journal of International Business Studies. Volume: 32. Issue: 4. Head, M., Archer, N.P., Yuan, Y. (2000). World wide web navigation aid. International Journal of Human-Computer Studies, 53 (2), 301-330. Kobrin, S.J. 1995. Regional Integration in a Globally Networked Economy. Transnational Corporations, 4 (2): 15-33. Kozinets, R.V. (1999). E-tribalized marketing?: The strategic implications of virtual communities of consumption. European Management Journal, 17 (3), 252-264. Mahajan, V., Wind, J. (1989). Market discontinuities and strategic planning: A research agenda. Technological Forecasting and Social Change. 36 (August), 185-199. Peterson, R., Balasubramanian, S., Bronnenberg, B.J. (1997). Exploring the implications of the internet for consumer marketing. Journal of the Academy of Marketing Science, 25 (4), 329-346. Venkatraman, N. (2000) Five steps to a dot.com strategy: How to find your footing on the Web, Sloan Management Review, 41(3), 15-28. Werbach, K. (2000). Syndication: The emerging model for business in the Internet era. Harvard Business Review 78 (3), 85-93. How to cite Marketing in the business world., Essay examples

The Last Judgement Essay Research Paper Michelangelo free essay sample

The Last Judgement Essay, Research Paper Michelangelo Buonarroti. One of the greatest creative persons of all clip. A adult male whose name has become synonymous with the word Masterpiece. The 2nd of five brothers, Michelangelo was born on March 6, 1475 at Caprese in Tuscany. His female parent died immature and when he was six he was placed with a wet nurse, in a household of rock cutters. His male parent realized how smart the male child was, he rapidly put him in school, and at that place he learned and studied Latin. While at school he met Francesco Granacci, who was six old ages older than him and who was larning the art of picture and encouraged Michelangelo to follow. That # 8217 ; s what he did, and now he # 8217 ; s one of the greatest painters of all clip. He painted celebrated pieces like the # 8220 ; Bruges Madonna # 8221 ; , # 8220 ; tondo of the Holy Family and the ceiling of the Sistine Chapel. But one picture that stuck out in my head and is one of my favourite pictures by Michelangelo is the Last Judgement. One of his most celebrated pictures, having a image of the dammed being sent to hell. During the proceeding centuries, the Last Judgement scene has maintained it # 8217 ; s iconography without altering. Christ, the justice is placed in the centre, surrounded by the Apostles on thrones as, if they were in quiet reappraisal with the chosen and the Reprobates on the opposite side. In this dramatic and teeming vision Michelangelo has completed the tough occupation of separating the difference between the Elect, the Saints, and the Blessed, from the Damned and the Demons. The composing of the left side of the fresco shows the organic structures lifting with trouble from the land in different phases of decay. # 8220 ; Michelangelo must hold had Ezeikiels words that refer to the Resurrection of the dead. As with every motive, which stimulated his imaginativeness, Michelangelo unites legion episodes into a unreal sight had taken clasp of both of Medieval outlook, and for grounds of realism. # 8221 ; Michelangelo had referred to the drawing of the Resurrection ; in these he anticipated the subject of reconquering of critical energy and the more or less decisive separation of the Earth. In order to demo the calamity of the great minute, Michelangelo imprints about fatal motion on the humanity which gathers around Jesus. The conflict of the Centaurs was a contemplation of the strategy of the conflicts of Alexander from Greek sculptures. In the opinion, the ancient thought of fate and the Nemeses imprint on composing an antediluvian expressive value which renews, the determination of destinies. # 8220 ; There is an monumental female figure, strongly modeled in the clouds in the left of the picture. She turns toward Christ, the justice and seizes a immature miss who clasped her around the waste as an act of protection # 8221 ; . ( Abrams pg.107 Michelangelo the painter ) The two figures are on the border of a cloud strip which serves as a graven base. # 8220 ; In Michelangelo # 8217 ; s work, the organic structures pass from the lethargy that joins them with the Earth from which they rise with a great trade of trouble, about distressingly. The acclivity is carried out as a deliverance in a connection between the colossal nudes # 8221 ; . ( Chadwick pg.324 ) They are still wrapped in indolence and falling backwards, held up by their born-again spouse or friend and by the Angels. They are like exanimate organic structures in a mission of a sudden new consciousness of a new beginning that undertakings them upwards. They seem attracted to a force much like the desire which, in Dante excite Paolo and Francesca. It # 8217 ; s because of the Godhead will which calls them to him. Besides in the picture, the kneeling Virgin Mary is placed right following to Christ, with his powerful gesture. She is placed in the nude with other figures is order to better set up her action. She is able to have on apparels as you can see from careful scr utiny of the inside informations of her figure. She is seen as her weaponries and turns beseechingly to her boy. Mary is no longer a path manner between the waiting of the people and the supreme justice. She is gathered in the shadow of the baleful gestures of Christ. She herself looks like she is about frightened at the choler of her boy. She is wholly wrapped in the robes which show the spirit within her, she besides seems to bury her face by turn uping her weaponries together and keeping them near to her face. She seems really frightened and frightened, she doesn # 8217 ; t cognize what else to make besides conceal. # 8220 ; The last Judgement was set up in zones matching to the horizontal arrangement of the sidelong wall behind the communion table and the light from the lost Windowss was symbolically replace with the representation of Christ # 8221 ; . ( Brigstocke pg. 446 Dictionary of Art ) The one thing that was instantly noticed about the picture of the Last Judgement is the manner it was sectioned off. To the left and right, up and down. The dammed to Christ # 8217 ; s left and the saved on his right. Heaven on top and Hell on T he bottom. # 8220 ; The equilibrium is established, calmly and discreetly, by the unostentatious contrapposto of the weaponries and legs # 8221 ; . ( Morrow and Co.pg.240 Michelangelo ) . The lower subdivision of the picture has the, with the rise of the Elect and the falling of the dammed, has the greatest assortment of agreements, but it does non interfere with the reciprocals between the two opposite zones. In one portion a member already revived by the Divine, Christ, calls distressingly pulls up his friend or spouse, who still lies in the deep slumber of decease. In another at the right of the picture, a twosome rejects a devil. The whole bottom portion of the picture is less crowded with figures, the organic structures are being more dispersed out demoing more of the sky. Each figure looks like a statue, absolutely defined by it # 8217 ; s ain form. # 8220 ; The nakedness of the figures, the baffled agitation of the groups held together in what looks like to be a last effort of redemption, the deficiency of differentiation between the assorted characters, who all look to be at the same degree in the minute in the hr of the concluding judgement. # 8221 ; Again Christ at the centre is non to be seen as by the differentiation of his apparels, or lack there of, or his other characteristics, but he is recognized merely because is placed in the clouds of Eden with great power and glorification. # 8220 ; At the Godheads pess St. Lawrence and St. Bartholomew clouds of Eden and bare the intelligence of Christ the Jesus. One thing that you notice is that when St. Bartholomew died he was skinned alive, and while he # 8217 ; s kneeling before Christ he is keeping his tegument in his left manus # 8221 ; . ( Abrams pg121 ) The angels in the picture who sound the huntsmans horns and they besides look to be demoing the the books of good an d the books of immorality plants to the alarmed humanity appear lower on the wall as if they were merely drifting on infinite or something. At the underside of the picture there is a figure named Minos, the prince of snake pit. He is surrounded by a figure of devils who have smilings on their faces and wear # 8217 ; T seemed to be bothered. Minos is covered partially by a object that kind of resembles a serpent. This could demo the signifier the Satan took topographic point in the narrative of Adam and Eve. All signifiers of the Satan appear in snake pit, where the dammed are being taken. Besides it shows the devils of snake pit grabbing and drawing the dammed into snake pit. There besides seems to be a demon standing in a boat crushing people with the long wooden paddle or stick. The top of the picture has Angels in Eden keeping up cross, non on one side, but both sides. On the left and right there are about 11 Angels keeping up this cross. Waiting for the saved to come fall in them in Eden. They look unhappy and disquieted with no hint of a smiling on their faces like the devils, the ground for this is because they are scared and afraid of what Christ might make. He does non look happy himself, and he is the one judging the saved opposed to the dammed. Anyone below Christ is being dragged to hell with Minos. They are the evildoers, the people who can # 8217 ; t be trusted and those who have betrayed Christ. # 8220 ; The Last Judgement was conceived as a cosmic swirling web of entwined and deformed figures centered on the Apollonian figure of after part, revenging Jesus # 8221 ; . ( pg. 2823 The Encyclopedia of Art ) . Michelangelo was a superb creative person and a superb adult male. He painted some of the most astonishing images and scenes. He is besides known for his great sculpting. His most celebrated being the Pieta ( Mary Mourning the dead Jesus in her weaponries ) . And another sculpture of David. His most celebrated pictures are of scriptural pictured, the Sistine Chapel ceiling to the great Fresco of the Last Judgement. The manner he gave great item to certain parts of the images he did was astonishing. For illustration, the manner who put in St. Bartholomew in the portrayal underneath Jesus with him keeping his ain tegument, or how he took the clip to show the fright in Mary when she sees the wrath of her boy. He # 8217 ; s merely a great creative person with the passion and desire to paint, he was so talented and it # 8217 ; s merely astonishing how much he accomplished during his life and how much he did for the universe of art and the scientific discipline of art. I # 8217 ; ve lea rned so much from looking at the work of the great Michelangelo, he will ever be remembered for his topographic point in the universe of art and for the fantastic pictures that he has done. And the one thing that I can state is that this, the Last Judgement is genuinely a chef-doeuvre. Bibliography 1. Brigstocke, Hugh. The Dictionary of Art. Groves Dictionary inc. New York 2. Abrams, Harry. N. Michelangelo the Painter. New York 1964 3. Morrow, William. Reynal and Company. The Complete Work of Michelangelo. New York 4. www.yahoo.com 5. WWW.Michelangelo.com 6. WWW.ARTCHIVE.COM 7. Greystone Press. The Encyclopedia of Art. New York